Primary Connect has set up an innovative fresh transport network for a new range of ready meals with a turnaround of just one day for Woolworths customers on the eastern seaboard.
The success of the fresh transport network has been a collaboration between Primary Connect and its supplier partners, replenishment partners and carrier partners.
The objective of the partnership was to focus on safety, care, speed and accuracy to ensure products stay fresh from paddock to plate and have a longer shelf life for our customers.
One such success story is Primary Connect’s partnership with carrier partner Don Watson Transport and supplier partners BE Campbell and Beak & Johnston. The ready meals are collected in full then transported to our Melbourne, Sydney and Brisbane distribution centres that same day before arriving in our Woolworths supermarkets the next day.
The fresh ready meals include 60 new products all made in Australia and exclusive to Woolworths.
The meals are made by our Sydney-based suppliers Australian British Food Holdings, BE Campbell, Cordina Chicken, Beak & Johnston and Salad Servers.
Mark Rintoul, Managing Director of Australian British Food Holdings, said: “We have found Primary Connect to be very professional and reliable in all aspects of their service.
“They have also accommodated small changes in pick-up times when required which has helped us maintain very high service levels and store availability at all times.
“We would have no hesitation in recommending Primary Connect to any other Woolworths supplier partners.”